Interview with Saul Colt – Marketing Magician

Saul Colt, the self-described “[pqr]Smartest Man in the World![/pqr]”, has the brillance, positive attitude and creative thinking that earns him the right to be called “Head of Magic” at FreshBooks. With his tongue-in-cheek humor and quick wit he continues to make Freshbooks a unique experience for employees and customers alike. FreshBooks is definitely a different kind of company (examples: FreshBooks Hiring vid, FreshBooks Goes the Extra Mile) but is Saul Colt better for working there or is it vice versa? That’s topic open for debate 😉 .

In this interview Saul effuses about the joys of working at FreshBooks, the dedication they have for their customers, his goal for this year (with plug) and his favorite kicks. Enjoy!


The Interview


Saul Colt

Name: Saul Colt (Damn what a cool name! Sounds like a star!)
Age: 36
Occupation: Head of Magic @ FreshBooks, Marketing & Communications, Nighttime SUPERHERO!

What challenges do you face in your line of work, and have you ever felt like giving up?::

My job is full of challenges (even though it is the greatest job in the world) because I have accepted the challenge of teaching creative professionals and freelancers that there is a better way to invoice and get paid than the way they are doing it currently. FreshBooks is an online invoicing and time tracking service designed to help freelancers make more money, get paid faster and look more professional!…and no I have never considered giving up, too exciting much work to even think about that.

What does your work environment look like?::

What do you consider greatest failure and why?::

Failure is a harsh word and I don’t think anything we have done falls under that category. We have had some learning experiences that have been very helpful in rethinking how we would do things in the future…but no failures!

What do you consider your greatest achievement and why?::

Our greatest achievement so far has been our RoadBurn tour where we rented an RV and drive from Miami Florida to Austin Texas having 2-3 meals a day with FreshBooks Customers and getting a up close look at the lives of the people who use our service. This was an amazing adventure as well as learning tool for what we need to do to continue to serve our customers in a superior way…and we made a splash

How have you thrived despite negative comments from others?::

We don’t get a lot of negative feedback but when we do we try to build off of it and turn it into a positive. Things can be learned from every experience (good or bad) and that is what we try to do.

Who (and or what) inspires, motivates you?::

People like William Gaines inspire me, Conversations inspire me, [pqr]Pretty Women, Summer Weather, Balloons, Cereal, Television, Bad Television, Dolemite Movies [/pqr]. Basically what I am saying is that inspiration is everywhere and you just need to look for it.

Do you have any favorite quotes, pictures, internet links that you would like to share?::

My favourite two quotes are:

  • “Luck is just probability made personal” – Penn Jillette
  • “Be the Change you want to see in the world” – Ghandi

I love these two quotes because they make me seem smart and they speak to me.

What have you learned in your life so far?::

Jealousy is a wasted emotion.

What are your strengths and weaknesses?::

Creativity and Water

What are you goals for the future?::

To be named Marketer of the Year for some fancy magazine (or internet website *HINT HINT*)

What are some things that people might not know about you?::

I buy shoes (Nike AF1’s) and keep them on a shelf for years so when I do wear them I will be the only person with those shoes in those colors.


FreshBooks – The Fastest Way to Time Track and Invoice Your Clients [Website]

FreshBooks Roadburn [FreshBooks Road Tour – FUNNY!]

Saul Colt – The Smartest Man in the World! [Online Blog]

FreshBooks on Flickr [Online Images]



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